Delta/Porter-Cable Announces New Product Lines
Changes are a comin’. Delta/Porter-Cable announced at a gathering at AWFS last night a major revamping of their product line. Lower-end products are going away. Newer products are on the horizon. The focus will be on quality with an emphasis on a new look and major efforts in industrial design of the products. One example cited was a new Unisaw with both wheel cranks on the front of the saw. It’s a unique concept that should have been done years ago. The new Unisaw will also have upgraded guards and all upgraded internal components. (It was interesting to note that the guard on the prototpye looked suspiciously like the guard on Bosch’s new benchtop saw.)
They announced a “re-branding” of sorts where you will see the Delta/Porter-Cable names together more and more as time goes on. Their design center will remain in Tennessee and they are sourcing major components from U.S. suppliers and not necessarily from Asian suppliers.
Company executives admitted that there have been some bumpy roads for the two brands since their purchase by Black and Decker three years ago. They expect that the dollars and man-hours that have gone into re-engineering their product lines will have benefits for the woodworker and their bottom line with improved sales. They may be facing an uphill battle, but hopefully we’ll see some new, quality innovation in tools. Both brands have a century of reputation in quality and hopefully, they’ll be able to regain that respect.
P.S. — I would have posted photos of some of the tools, but company execs prohibited cameras. Some of the products shown are prototypes and all features shown may not necessarily make it into production models. I can understand and respect that. So stay tuned. As we hear more, we’ll post it here.
UPDATE: See the Press Release from Delta/Porter-Cable here: REVOLUTION Press Release